Showing posts with label fundraising. Show all posts
Showing posts with label fundraising. Show all posts

Thursday, September 03, 2009

A subscription in begging

(It's that time of year again...sorry.)


You know all those magazines you get? And you know how each magazine bombards you bi-monthly with their friendly reminders about your subscription expiring in seven months? Please just throw those letters in your paper recycling bin as soon as it hits your hands and instead renew your subscriptions with The Girl.


For the past three years Girl Scouting as taken on magazine sales to go along with the silly nut sale. This sale ends just in time to dovetail nicely with the cookie sale starting and for me overlaps Boy Scout popcorn. Fun, fun, fun!


Adding magazine sales to the mix has been a bumpy road for Girl Scouting. I didn't get to attend the Kick-Off this year, but I'll never forget the screaming voices bouncing off the rafters from last year. Many leaders I've personally met have told me that they just don't do the magazine part of the fall sale and focus only on the nuts. But those nuts are a rip off, I tell them. Just go after magazine renewals instead of new subscriptions. It's so much easier, I plead.


No, they say. Not going to happen.


Come to find out that I personally love the magazine sale because a giant pile of product doesn't end up stacked my dining room waiting to be delivered. If I have to be stuck in the non-stop world of fundraising (which I am), then at the very least I would like to support the one product that inconveniences me the least.


So if you have any magazines that you are considering for renewal anytime over the next two months, you know your hook-up!

Thursday, September 25, 2008

A Time of Painful Renewal

Autumn officially began this week and with it comes not only cool days and bright colors but also all the fundraisers. Boy Scout popcorn. Cookie dough for school. Girl Scout nuts and magazines. Take your checkbook and hide in a cave-- Here comes the kids!


I'll have plenty to say about popcorn in the coming days, being that I'm the troop's Popcorn Kernel. (I'm not kidding, that's what the person who runs the sale is called. ACK!). But today I want to tell you a story about the GS fall sale.


I was at the big kick-off event about a month ago out at Timberlane. Girl Scouts have had a fall product sale for a long time now. Compared to the insanity of cookies, the fall sale is barely a blip on the troop year. When I was a lass we sold calendars, then it was calendars and nuts, then just nuts, now it's magazines and nuts. The magazine sale, new last year, had a lot of bugs in the system. Add that to the fact that most people can't follow simple written directions, and by December the magazine sale had everyone hopping mad.


At this big kick-off meeting, people still felt like they hadn't complained enough about how last year went and proceeded to hog up the meeting time with their grievances. The sales rep guy was way, WAY too patient with them all:


"My subscriptions didn't start coming until March!"
"I paid for a year and it stopped after six months!"
"My mother got double billed!"
"Those annoying renewal offers come every week!"

At that last one, the calm sales rep raised his hand for attention.

"Remember that renewal offers you get in the mail are from the magazine publisher itself, not Girl Scouting. If you renew with them, Girl Scouts doesn't get any of the money."

The room quieted down a bit. He continued, mistakenly believeing he was getting control of the room finally.

"You have to renew on one of these forms," he said, holding up a copy of the now familiar form, "in order for your troop to make any profit from the sale."

The room was now practically silent. The only sound was that of women muttering not very Girl Scout words under their breath.

Are you kidding me? I thought. These women have renewed their subscriptions with the publishers and thought it would count? Uh-oh.

That uh-oh then happened quickly. One leader broke the silence with an exasperated, "Well, I wish to hell someone would have explained that a year ago!"

And with that the room broke out into chaos again. It was the single worst kick-off event in recent memory.

With that said, if you need any of your magazines renewed, let me know. I've got plenty of forms.